Brand Placement

Choose one of the following 3 brands to make a fictitious ad for a magazine.

Step 1: Download the logo of the brand

Step 2: Open Photoshop and create a new document (Ctrl-N) with a size of 7 inches by 5 inches. Screen Shot 2015-05-27 at 10.37.48 PM

 

 

 

 

 

 

 

 

Step 3: Research the brand you chose and find an image online that will fit the brand. Download that image and place it into the new document.

Step 4: Create the fictitious ad with the logo and image, and a statement message for the ad.

Step 5: When finished designing the ad, flatten it in photoshop and save it as a JPG.

Step 6: Save it to your Flickr account to an album titled “Fictitious Magazine Ad”

LOGOS:

NIKE

 

Nike_logo Screen-Shot-2012-10-12-at-11.33.58-PM-4333.png

 

GOPRO

gopro-logo-copy-CroppedBMW

1024px-BMW.svg

 

 

Favorite Things Project

Read the following description for your next project which is due this Monday, May 22nd!

We all have things that we’re interested in. Whether it be foods, sports, or other activities, there are many things that we call our favorites. This week’s project is to capture some of those favorite things in new, creative ways.

Instructions

You will photograph 10 DIFFERENT ideas that show what is your favorite. They can be taken all in one day or spread out through the week. You will then upload 10 photographs to your Flickr account in a set.

  1. Requirement 1: Proper Exposure. Your photo must be properly lit on the subject and overall.
  2. Requirement 2: Good Composition. Your photo must have a clear subject and be composed in a way that directs the viewers eye to that subject.
  3. Requirement 3: Good use of light. Side lighting; rear lighting; window lighting; diffused lighting – whatever light is used on your subject needs to be beneficial to the photo and not harmful.
  4. Upload your photos and add description. Upload your photos using the FLICKR account you created last week to a public FLICKR set titled “CCHSPHOTO- Favorite Things”. Add a description for each photo stating what the favorite item is.

 Guidelines

All photos must be taken by you and within the time period of the assignment. Do not reuse old photographs that you may have laying around, even if they perfectly meet one of the requirements!

If you have any questions regarding the assignment, leave a comment on the blog or email me.

Grading Rubric

30 points total. 1 point per each photo submitted plus 20 points based on the following:

COMPOSITION

0-4 pts Emerging – Does not use the rule of thirds, horizon line, balance, leading lines, framing, selective focus, or lighting in photo.

5-7 pts Competent – Uses one or more composition techniques in their photographs.

8-10pts Exemplary– Always uses two or more composition techniques in their photographs.

USE OF EQUIPMENT

0-4 pts Emerging – All or some image(s) are out of focus. Poor image quality, with incorrect exposure. Poor use of camera functions, lighting, peripherals

5-7 pts Competent – Good image quality, with proper exposure. Adequate use of camera functions, lighting, peripherals

8-10pts Exemplary- Outstanding image quality, with proper exposure. Excellent use of camera functions, lighting, peripherals.

DUE DATE: Monday, May 22nd.

 

 

Lighting

IMG_2380Read this article from Digital Photography School about lighting. Afterwards, answer the following questions on a piece of paper:

1.Name the 3 types of lighting the article was about and briefly describe each one.

2. What flexibility comes with using open shade?

3. What camera setting will help when shooting a backlit photograph?

4. Why is is better to look for good lighting than a good background?

Now read this article on natural lighting and it’s uses and answer the following questions:

5. Why do you think it’s important to observe light?

6. What is the purpose of experimenting with lighting scenarios?

7. What does it mean to expose with post-processing in mind?

8. What is the best way of improving your understanding of lighting?

 

30 Day Photo Project

The standard daily photo project that a lot of people have attempted to tackle is a 365 day venture. In this class we’re only going to do a 30-day photo project where you will take a picture everyday for the month of April.  The purpose of this project isn’t to simply get you shooting, but to really stretch your creativity and give you a challenge.

Read the following article from PetaPixel about how this kind of project can change your life.

Zoned Out

Have you ever been waiting in an airport terminal, or waiting in line at Starbucks, or in your seat at a movie theater before the movie begins and seen scores of people zoned out on their cell phones? Next time you’re out and about, pay attention to how many people have their faces stuck in their screens. It can be funny how oblivious people are to the world around them.

This project is aimed at finding those people who are “zoned out” in the world. You will be looking for ways to best capture a photograph of this idea.

Instructions

Observe your surroundings and look for the best examples of being “zoned out” on a device. Take multiple photographs that best illustrate this idea. You’ll want to take the photos without the person knowing you are photographing them. Make proper exposures, use good light, and visualize your composition before you start to shoot. Take as many photos as you need to in order to get your best shot. Upload YOUR BEST 5 photographs in total.

  1. Edit your photos as needed. Will black and white work best for your image? Will more contrast help? Decide what will make your image stand out the best.
  2. Upload your BEST Upload your 5 photos using the FLICKR account you created to a public FLICKR set titled “CCHSPHOTO- Zoned Out”.

 Guidelines

 All photos must be taken by you and within the time period of the assignment. Do not reuse old photographs that you may have laying around, even if they perfectly meet one of the requirements!

If you have any questions regarding the assignment, leave a comment on the blog or email me at bobby.brown@calvaryschools.org.

DUE DATE:  PHOTOS ONLINE: By the start of class on Friday, March 24th.

Grading Rubric

25 points total. 1 point per each photo submitted plus 20 points based on the following:

COMPOSITION

0-4 pts Emerging – Does not use the rule of thirds, horizon line, balance, leading lines, framing, selective focus, or lighting in photo.

5-7 pts Competent – Uses one or more composition techniques in their photographs.

8-10pts Exemplary– Always uses two or more composition techniques in their photographs.

USE OF EQUIPMENT

0-4 pts Emerging – All or some image(s) are out of focus. Poor image quality, with incorrect exposure. Poor use of camera functions, lighting, peripherals

5-7 pts Competent – Good image quality, with proper exposure. Adequate use of camera functions, lighting, peripherals

8-10pts Exemplary- Outstanding image quality, with proper exposure. Excellent use of camera functions, lighting, peripherals.

 

#de_vice

The next time you’re out at lunch, take a moment to look around and see how many people are glued to their smartphones. In our culture, we are facing an increasing epidemic of lost conversation. So much time is spent focused on our little screens that we lose the opportunities for meaningful conversation and relationship building. The phone has become a vice.

In the following short article, Zack Arias did a little project capturing people on these devices, seemingly oblivious to the world around them. Do you resemble any of these people? What are your thoughts on this? Please comment below.